3 Perks of Community Banking
June 10, 2024
In today’s fast-paced, digitally driven world, the personal touch in banking is becoming harder and harder to find. However, community banks are thriving by offering something that mega banks often can’t: a deep, personal connection to their clients and communities. If you’re considering where to keep your hard-earned money here are some compelling reasons to choose a community bank:
Personalized Client Service
One of the most notable benefits of banking with a community bank is the personalized service you receive. Community banks pride themselves on knowing their clients’ names and building a long-lasting relationship with them. When you walk into a community bank you are greeted by a familiar face who understands your financial needs. When you know your banker and they understand your needs, they are able to recommend the best products and services that will help you achieve your goals.
Community Investment
Community banks are deeply invested in the well-being of the local areas. They support local businesses, participate in community events, and donate to local nonprofits. When you bank with a community bank, your money is put to work in your own community, fostering local economic growth.
Proactive Communication
Proactive communication with clients and providing them timely updates or banking solutions for individual goals helps clients build trust in their bank. A community bank understands that ongoing communication is critical in maintaining long lasting relationships. Whether it’s in person, online, or through social media adapting to clients’ preferences allows you to bank when and how you want.
In summary, delivering a personalized client experience is the key difference between a community bank and the mega banks of today. I believe this is how a bank earns a client's business and over time develops a long-lasting relationship. In a competitive banking landscape, earning trust is imperative and the foundation to strong relationships. A community bank earns relationships through timely and personalized advice, convenient services, ongoing client communication, and proactive and efficient issue resolution.
By Kathy Buzza | AVP / Private Client Representative
About Kathy:
An Assistant Vice President with specific responsibilities as a Private Client Representative, Kathy Buzza provides personalized, white glove banking service to private clients. In addition to managing and building existing client relationships, Kathy interacts with Kearny Bank’s Retail Relationship Managers to identify current clients eligible for private client status.
With nearly two decades of professional experience in financial services, Kathy joined Kearny Bank in 2019. She’s a resident of Florham Park, NJ – where she’s an active member of the local PTA.
Contact Kathy to learn more.